Technology does the heavy lifting. People make the calls.
AI and automation make us faster and leaner. Strategy, taste and every final approval stay with our team. That’s AIS.
About
Born in Brazil. Reimagined in San Diego.
Selfie has always been about one idea: brands grow when people connect with them. The tools changed. The idea didn’t.
Chapter 01 · Brazil
A creative agency about people.
Selfie started in Brazil at the intersection of advertising, content and influence — developing creators, producing content and connecting brands with the people their audiences actually trust.
Chapter 02 · 2025
A new market. Same conviction.
Selfie arrived in the United States, starting in San Diego. It brought its creative experience from Brazil and reimagined the agency for American businesses — more efficient, more connected and built around technology.
Chapter 03 · Now
Selfie 2.0
A digital marketing and creative agency built for the AI era. Professional marketing for local businesses, independent professionals and growing companies — and custom projects of any size.
How we think
Three things we won’t compromise.
One team, the whole picture.
Web, growth, content, production and automation planned together — so you have one agency accountable for how it all connects.
Built around you.
One service, a combination or something custom. You run it, or we run it. Clear estimates up front, confirmed in writing.
Founder
Rafael Magalhães
Founder · Selfie
Around twenty years in audiovisual production and running communication businesses in Brazil, now based in San Diego. Rafael leads Selfie’s strategy and creative direction. He also founded Ragalhães, the independent photo and film studio that is Selfie’s production partner.